On Tuesday, US media house Univision confirmed the acquisition of Spanish language rights for the 2021 Copa America. This means Univision’s TUDN will have access to all the 28 matches from Copa America. The deal struck with CONMEBOL also includes events like Women’s Copa America and Olympic qualifiers.
Along with Copa America, Univision’s TUDN will also be home for UEFA Euro and the 2021 CONCACAF Gold Cup. So football fans in the US and South America subscribe to TUDN for nonstop action. TUDN will stream more than 120 matches in the span of three months.
In the world of sports business, this is a great win for Univision Deportes. Earlier, when Copa America was scheduled in 2020, Telemundo Deportes were the frontrunners in acquiring broadcasting rights. But with events getting postponed, the deal was paused and when it resumed, Univision emerged as frontrunners and the source became official news on Tuesday.
It is going to be a busy schedule for TUDN this summer. With UEFA Euro and Copa America running parallel, the Euro 2020 games will be streamed in the morning and early afternoons followed by the Copa America action in the evening. These tournaments will be followed by the CONCACAF Gold Cup which is scheduled from 10th July to 1st August.
While making it official, Univision’s President of sports, Juan Carlos Rodriguez said,
This deal gives TUDN this summer’s three biggest soccer tournaments for a total of nine trophy competitions and 120 plus matches, marking a historic run of live soccer telecasts never before seen in the industry. It will be an action-packed summer for the home of soccer, and we look forward to bringing every moment to our fanáticos.
According to Nelson’s data, since 2007, TUDN has accounted for 57 percent of all soccer viewership in the US irrespective of language.
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